You may have heard that WordPress is the most popular platform for creating websites, but you can’t be sure that WordPress is the right choice for you. Unlike Wix, Weebly, or Squarespace, WordPress is 100% free. So if you search for the word “WordPress Review,” you probably won’t find anything useful, as bloggers often write reviews about products for which they receive a commission.

To help make the right business decision, we have created the best WordPress software review that has the pros and cons of using WordPress so you can decide if WordPress is the right choice for your website.

What Kind of Websites You Can Make With WordPress?

WordPress is extremely flexible and this is the main reason it is a popular choice for website building. WordPress lets you create almost any original website!

You can use it to create a blog, create an online business website, create an online store, create a membership page, sell online courses, organize marketing, and much more.

No matter what website you want to create, there is probably a WordPress plugin (extension) for it. If you can’t find an add-on, you can easily hire thousands of developers to build it.

Who Should Use WordPress? Is WordPress Right For You?

The good thing about WordPress is that it adapts to your needs. It can be as simple and straightforward as you want, or sophisticated and complicated if you wish. Being fully responsible and entirely own, you can simplify things, control costs, and manage your site efficiently.

Over the years, we’ve helped thousands of beginners learn WordPress, and we’ve seen them quickly reach intermediate or even higher levels.

Here’s a simple checklist to help you determine if WordPress is right for you:

• You want to build a professional business website without spending a lot of money
• You can follow simple instructions to learn the basics
• You want to expand your online business with complete freedom
• You want to create a blog, portfolio, or personal website and make money online from it.

WordPress is the perfect platform for building a website if you’re okay with any of the above.

Who should not use WordPress?

While we sincerely believe that WordPress is the best platform for anyone looking to create a website, we understand that some users may not need WordPress and may have a better solution.

Here’s a simple checklist to help you decide if you need WordPress:

• They want to blog and don’t plan on raising funds or using third-party services.
• The limited functionality is adequate as long as you never have to write code, back up, or worry about upgrades.
• All you need is a small website, and no need to worry about growing your business on the website or using it to increase sales.

If you agree with these statements, you can use another platform. Search the list of our top blogging platforms and website builders to find the best suit for your needs.

Pros of WordPress as a CMS

Simple to use

WordPress has earned a reputation for being very easy to use. WordPress has predefined project options that allow users to click a few buttons to create a blog template with CMS plugins. Also, you do not need to know HTML to use the website. For those new to the blogosphere, choose the WordPress platform.

Attractive menu choices

WordPress 3.0 offers attractive menu options that make your website more beautiful and comfortable to navigate than Drupal or Joomla. Menus and pages can be organized according to your business needs.

Hundreds of no-cost themes

WordPress offers hundreds of free themes, so you can choose the template that works best for your business. Users can pay a premium account with a business credit card to give their website a more professional look.

Search engine rankings

Using WordPress can improve search engines. This means your website can be displayed on the first page of search results via Google or Yahoo if the appropriate keywords are entered carefully.

No-cost plugins

WordPress now has nearly 13,000 free plugins on the open-source platform. This number of add-ons is why the site was recognized as a CMS tool.

Able to expand beyond blogging

Using custom fields, users can extend their use of WordPress as a viable CMS tool in addition to blogging and categorizing. These custom fields (like “Flutter”) make it easier for newbies to create a CMS.

Pods CMS plugin

The Pods CMS plugin allows users to create different types of content without using their own CMS buttons.

Cones of WordPress as a CMS

WordPress scripting

Knowledge of WordPress scripts is required when users want to make changes such as B. changing or removing postal data.

Preference of a unique theme

Although WordPress has many attractive templates, some users choose to create unique themes. To make such a topic, users need to be very experienced in CSS (Cascading Style Sheet) terminology. Users with this knowledge could consider a more powerful CMS tool like Drupal.

Requires many plugins

WordPress requires a lot of plugins to have the same CMS project functions as Drupal or Joomla. Although these plugins are now available on your website, using them can slow down your page loading. Before you decide to use WordPress as a CMP tool, consider how many plugins you will need and how much it will affect your website’s overall performance.

Offline support for CMS

WordPress has been criticized for not providing significant stand-alone CMS support in the form of a Microsoft-based software suite. However, support from online communities is widespread.

Inconsistent platform

WordPress updates its functionality regularly, so it may not be the best choice for those looking for a more unified platform – for example, those looking to build an SMC for their website.

Conclusion

Due to its popularity, WordPress has become a platform for developers to write their plugins. These add-ons are called add-ons. There are even WordPress plugins, such as WooCommerce, the most popular e-commerce solution with its ecosystem of WooCommerce plugins such as WooCommerce product video. Such plugins are similar to a platform built on the WordPress platform itself.

During the last 20 years, the world of content creation has gone through some drastic changes. From making brochures and newspaper print ads, we are now in an era where content is everywhere, and it is mostly digital. Marketeers need to establish a presence on multiple offline and online scenes. According to the FotoWare report of industry trends, 72% of respondents reported having a noticeable increase of digital files from 2019 to 2020, a trend that makes no signs of slowing down. Therefore, marketers today must deal with more content than what they did before, which needs to be managed effectively if one wants to keep up with the competition.

So, how do you go about managing an ever-increasing number of files? This is where Digital Asset Management Software (DAM) comes in. As a digital solution configured to fit all types of digital assets – from presentations and pdfs to videos and images – a DAM system makes it possible for content creators to store and manage all their files in one place. By tagging the files with metadata, they are made searchable for everyone that needs them. They can be visually marked with crucial information, such as copyrights, expiration dates, and campaign-usage. This article will show you some concrete examples of how a content marketing team can use a DAM system to work more effectively and get the most value out of their files.

1. Finding the right files immediately

One of the main advantages of a DAM is how it enables an advanced use of metadata, making the files searchable for anyone who might need them. In the FotoWare DAM report, 66% of respondents note that saving time of retrieving files is one of the main advantages of metadata use. This indicates that an increase in digital content would lead to an increase in time-related costs without a proper system of metadata in place.

Just imagine having thousands of photos and having to find two or three specific ones without knowing their exact file names. The task would be impossible in a classic folder structure. However, with intelligent use of metadata, any marketer can search by using keywords and finding the correct files within seconds.

2. Keeping track of image rights and usage

A third of the FotoWare DAM report respondents cite GDPR and copyright issues as a primary challenge. This is somewhat because regulations of this sort require us to keep track of large amounts of information about each file. Fortunately, marketers can use their DAM system to deal with this challenge effectively. For instance, you can configure your DAM to include fields for consent forms, copyright information, asset expiration date, and so on. When these are filled out, it is easy for anyone in the organization to know whether a file can be used or not and what regulations one needs to follow when using it.

If you want to improve your efficiency even further, you can enable automated workflows. These can – amongst other things – notify you whenever a photo is nearing its expiration date or notify others if they are about to upload files without necessary information in place. In fact, 48% of DAM users see workflow automation as a top priority in managing digital assets for 2021.

3. Sharing large amount of content with externals, fast

Any marketer is familiar with the use of emails and the processes of transferring files. We all know this can be tedious work that takes up a lot of our time. A DAM solution has the possibility of drastically simplifying this process, even – or especially – in those situations where one needs to transfer large amounts of files to a multiple of different people. That is because sharing can be done directly from the DAM system, by, for example, sending an entire album of digital assets to several externals in one go.

4. Integrating with the programs that you use

According to the Gartner-report: ‘Marketing Technology Drivers of Genius Brand Performance‘, we are currently experiencing a shift in how brands acquire and use marketing technologies. High-performing companies prioritize independent software solutions over suite integrations from single vendors. When moving from single-vendor solutions to a pick-and-mix of software, it is crucial that they offer a well-established set of APIs so that you can integrate your different marketing technologies with each other. A DAM works best when such integrations are in place, so you never have to download a photo to your computer but can transfer it directly to your preferred program.