Like the proverbial old married couple you see bickering on the street corner, agency managers and agency creatives have a relationship that’s often fraught with friction and discord, yet, at the same time, cohesion and dependence. Finding a balance will yield a successful and productive relationship.

With that notion in mind, here are 10 things agencies can do to help eliminate the seemingly endless chafing that goes on between the two sides.

Put an end to unproductive bickering and work habits. Make your work life easier. Check out my 10 tips over at the Central Desktop blog.

And here we thought only the Japanese made really weird ads. But no. This one comes from Brazil and it’s for energy drink TNT.

Created by Y&R Brazil, we have a very civilized rhinoceros making his way to the gym while wearing earphones and grooving to the music.

If you think it’s strange that no one freaks out that there’s a rhinoceros on the loose in the city, that’s because the rhino is not really a rhino. Once the rhino gets to the gum and looks into the mirror, it’s revealed that the rhino is really UFC featherweight boxing champ Jose Aldo.